Our story

Rooted in Korean folklore and driven by modern streetwear, Dokb Studio is a Korean American-owned lifestyle brand celebrating the complexity of Asian identity. We believe in creativity, mischief, and unapologetic confidence. Our signature Asian Girl Power collection breaks the mold, merging metal aesthetics with bold, authentic design. Every piece we create is an invitation to embrace your roots and wear your story loud and proud.

ABOUT US

Dokkaebi (도깨비)

✦ NEW CHARACTERS COMING SOON! ✦

Dokkaebi (도깨비) are mischievous Korean goblins from folklore, known for their playful tricks and supernatural powers. Born from everyday objects, they love games, granting wishes, and punishing the wicked while protecting the good. Dokkaebi embody wit, humor, and a touch of magic ⋆˙⟡

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Mischief (장난꾸러기)

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Asian Girl Power (Metal)

Asian Girl Power is more than a phrase — it’s a reminder that representation matters and community makes us stronger. This collection celebrates Asian girls and women in all their forms: bold, creative, soft, loud, and everything in between. Designed to spark connection and confidence, each piece is made to be worn with pride and shared with the people who see you.

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Asian Girl Power (Bubble)

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Bundle & Save

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Norigae (노리개)

Headwear

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